Lesley Kennedy

Twinkie Panic — With #HopeInSight

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News from the Snack Front: Last week’s news that Hostess will close its doors sent frantic fans racing to grocery and convenience store aisles, stockpiling everything from Wonder Bread to Sno Balls to Ding Dongs. The hashtag #Twinkies lit up in less time than it takes to gobble down a cream-filled sponge cake.

 

Well, fans, it’s time to change that online mourning to online relief: #TwinkiesWillLive!

 

The Associated Press reports Hostess Brands, which is expected to appear in bankruptcy court today, is already fielding inquiries from potential buyers — not a surprise, seeing how Twinkies (admit it, everybody’s favorite snack) have earned the company $68 million, just this year.

 

“There’s a huge amount of goodwill with the commercial brand name,” University of Michigan law professor John Pottow says. “It’s quite conceivable that they can sell the name and recipe for Twinkies to a company that wants to make them.”

 

According to the news service, unconfirmed companies interested in purchasing parts of Hostess include Flowers Foods (the makers of Nature’s Own bread and Tastykake baked goods), as well as Metropoulos & Co., which owns Pabst Brewing Co.

 

As actor Ben Schwartz (@rejectedjokes) tweeted, “Worst part about Hostess going out of business is now there’s nothing to eat to cope with Hostess going out of business.”

 

 

 

What’s weird, wacky and new in the world of food? Check out the latest food news!

 

 

 

 

 

One Response to “Twinkie Panic — With #HopeInSight”

  • Sue says:

    Great to hear twinkie along with the other little goodies will still be around. but it is a real shame that the companys wanting to buy Hostess out, just won’t help the co. out …… Hostess you’ve been a role model for a major run co. thank you from all us small bus.

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